Event: "Business to Business Voice of the Customer: Techniques and Methods"
Date: 31 May 07
Location: MCNC auditorium in RTP, NC
Speaker: Christina Brodie, Principal, PRTM, co-author of Voice into Choices
Co-Hosted by: PMI
Sponsored: by Dow-Reichhold
Business to Business Voice of the Customer: Techniques and Methods
Voice of the Customer techniques translate customers’ voices into winning products. Join us for this special presentation and seminar to learn how to improve your market share by addressing the real needs of your customers—especially when your customers are other businesses.
About Voice of the Customer (VoC): Voice of the Customer methodologies have significantly improved the design of innumerable products and services. The growing numbers of companies gathering first-hand input from their customers and applying it to their solution decisions are obtaining a decided competitive advantage in exchange for their efforts. Innovative executives and managers have begun using VoC approaches to gain invaluable insights into a broad range of strategic issues beyond product or service development as well.
This session will be led by Christina Hepner Brodie, lead principal with PRTM management consultants and co-author of the well-regarded, Voices into Choices: Acting on the Voice of the Customer.
Christina Hepner Brodie
Christina Hepner Brodie has more than 17 years of experience working with companies to manage and develop new products and services, and improve performance through sharpened up-front definition. Christina leads PRTM’s Innovation Management, “Voice of the Customer,” and Requirements Management practice areas. She has introduced executives, senior managers, and new product developers to Voice of the Customer methodologies at more than 100 companies in the U.S., Canada, Japan, Korea, New Zealand, and Europe.
Prior to joining PRTM, Brodie headed CHB Consulting, working for several years in association with the Center for Quality of Management. While associated with CQM she evolved Voice of the Customer methodologies including Concept Engineering©, the FOCUS Method, and the Language Processing© method. Brodie received CQM’s Ray Stata Outstanding Contributor Award in 1996.
Christina earned a master’s degree from Ohio State University and a Bachelor of Arts degree from Capital University where she received the 2005 Outstanding Achievement Alumni Award. She is a certified New Product Development Professional and a Certified NPDP Trainer.
Since 1976, PRTM has created a competitive advantage for its clients by changing the way companies operate. PRTM management consultants work with senior executives to develop and implement innovative operational strategies that deliver breakthrough results. The firm is a leader in operational strategy, supply chain, product development, and customer management. PRTM has 16 offices worldwide and serves major industry and government sectors.
Questions? Send an e-mail to email@example.com
Note: Credit card charge will be to "Montie Design" as a service to our chapter."Read more »
|Walk-In (PMI or PDMA Member)||Ended||$30|
|Student (need valid student ID)||Ended||$10|
May 20, 2008 · ... 20 May, 2008 on Reuters ... PDMA and IIR Release Survey Results From Day Two of Front End ... Neil Diamond sparkles atop U.K. album chart 07:31 PM …
Actual MOS assignment may depend on MOS availability. ... (B2B) sales experience ... voice and data will all become one.
Site Archive for Tuesday, 22 Jun 2010. ... USANA Honored with Stevie Award for Best Live Event, ... RMT) as of May 31, 2010 10:44AM UTC. Royce Value Trust (NYSE: …
The colleague in this position may also provide exception customer service through efficient ... photocopier, voice mail ... global event ticketing ...
... 31 USA Meridian Position DescriptionResponsible for providing quick, friendly customer service by answering customers questions, ... Event (Audio Visual) ...
... or any other legally protected group status.* 2014-07-31 01:02 ... voice verification units ... and customer service - Physical requirements: May be required to ...
... implementing and testing the solution to ensure compliance with customer requirements for ... may test various voice or data equipment ... 31 United States ...
Big List of 250 of the Top Websites Like Expectlabs.com
Big List of 250 of the Top Websites Like Goshenassociation.com
Display in slide mode. Include related documents. Include other documents by this user
oui10/09/2008 14:12:07 ... Customer Management Excellence ... Corporate Actions: A Guide to Securities Event Management Elaine Dalgleish
Everyone needs this class now and then! This class provides an excellent introduction to the con...
Come see what all the buzz is about! Stella & Dot is the modern, irresistable home-based bus...
BDC4 Change Management: Navigating your High Growth journey Typical themesWhy “change” should b...
Strategy: Plan to Win Typical themes Scalability and high growth businessesCreating a compellin...
*Registration closes at noon. Walkins will be accepted at a cost of $25 per person. WHO are you...
Discounted advance tickets are all sold-out. A very few tickets left and you can buy them direct...
ONLINE SALES NOW CLOSED. WE WILL HAVE TICKETS AVAILABLE AT THE DOOR ($20). IT WILL BE A GREAT NIG...