STC France Saveurs et Savoirs - Information Development in a Flat World: A special evening with JoAnn Hackos

In this address, JoAnn Hackos paints a picture of the pressures under which information-development managers work and how they are transforming their organizations to be better aligned with corporate objectives.

The transformations require significant new skills and competencies among staff members. The rather free-wheeling creativity fostered by an over-emphasis on desktop publishing is rapidly being replaced by a manufacturing discipline.

New information developers must be versed in topic-based authoring, writing for use in more than one context. They must be familiar with international standards such as DITA, DocBook, XML, XLIFF, and others. They are most valuable if they are knowledgeable about the disciplines of information architecture, information design, content management, translation coordination, and customer and usability studies. They need the discipline required to function well in a structured-authoring, controlled-language environment. They must have the technical education and experience to understand the technologies about which they write without trivializing the content. And, they must recognize that unless they can continually prove their worth to management inside and outside their departments, their positions will be outsourced to lower-cost economies.

Join us for this special evening event for an examination of the latest requirements for successful information-development careers.

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About JoAnn Hackos

JoAnn Hackos is President of Comtech Services, a content-management and information-design firm based in Denver, Colorado, which she founded in 1978. She is Director of the Center for Information-Development Management (CIDM), a membership organization focused on content-management and information-development best practices. Dr. Hackos and colleagues are called upon by corporate executives worldwide to consult on strategies for content management, development and organizational management, product interface design, customer studies, web and traditional information architecture, and tools and technology selection.

For more than 25 years, Dr. Hackos has addressed audiences internationally on subjects ranging from content management, project management, effective interfaces and information, minimal information products, usability testing, and online and web-based information, to managing the information design and development process. Her workshops are dedicated to enhancing the practices and products that will best promote customer satisfaction.

Name Sales End Price
STC member or student   Ended €25
Non-member Ended €45
SPECIAL OFFER! 2-FOR-1: Bring a friend or colleague for free!   Ended Free

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