Social Media for Business workshop

Let’s face it: you can’t afford not to participate in social media (even if that means just monitoring for now), because eventually your competitors are going to jump in with both feet, if they haven’t already!

We’re offering this 5-course series to show you how to tap into these amazing marketing channels, from start to finish. We will focus on where we see the greatest potential for the majority of businesses: Twitter, Facebook, & YouTube

There is a lot of information to cover, so this will be a weeklong crash course of lunch seminars for anyone who needs to understand how to effectively use these services to market a business. We’re going to focus on tactical methods to help you get started and connect the dots, using the same techniques that the pros use.

Come for the classes that are most applicable to you, or come for the entire week!

If you're a member of any one of the following organizations, you will receive a $25 rebate on the full-week price after checkout!!
NAWBO, Greater Memphis Chamber, BBA, Hispanic Business Chamber, MMBC,,


Registrants will be surveyed to ensure that we’re covering the information that you need to understand.

A terrific box lunch from Simply Fabulous is included each day, and there are a variety of sandwich and wraps available during registration. There is free parking available on Tennessee Street.

This is a limited seating event, so be sure to get your spot now!


Here is the schedule of classes:

Monday - Day 1: Twitter 101                                           March 22, 11:30-1:00
Understanding and successfully using Twitter

  • Get started: what gets a profile noticed, the lingo, & what/when/how to post
  • Following: How to Follow, and how to get Followers
  • The P.L.I.T. method for using Twitter: Post, Listen, Interact, Track

Tuesday - Day 2: Twitter 102                                          March 23, 11:30-1:00
Twitter like a pro: tools, tricks, & services to get your message out

  • How content marketing works and why "Content is King"
  • Clients, Tools, and Services
  • Understanding RSS (Really Simple Syndication)
  • Your content and Twitter

Wednesday - Day 3: Facebook for Business 101       March 24, 11:30-1:00
If you're going to use Facebook for Business, you have to know the ground rules

  • Get started: do’s and don’ts
  • Separating your personal & professional
  • Save time by integrating Twitter and Facebook

Thursday - Day 4: Facebook for Business 102             March 25, 11:30-1:00
The real value of Facebook:  400 milliion users that you can target

  • Fan Pages vs. Group Pages
  • The power of Friend Lists
  • Tie your blog to Facebook
  • Adding Fans to your Page
  • Updating Fans
  • Promoting an Event
  • Tracking and Measurement

Friday - Day 5: YouTube 101                                           March 26, 11:30-1:00
YouTube marketing for business

  • Understanding the world of video
  • What is a YouTube Profile
  • YouTube Channels
  • Embedding videos in other sites
  • Q & A on using YouTube for your business


Name Price
Monday 22nd: Twitter 101 $45
Tuesday 23rd: Twitter 102 $45
Wednesday 24th: Facebook 101 $45
Thursday 25th: Facebook 102 $45
Friday 26th: YouTube $45
Weeklong ticket $180

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