10/8 - Downtown Women's Club DWC+ Teleclass - Marketing in the Facebook Era

Marketing in the Facebook Era

The last decade was about the world wide web of information and the power of email as the marketer's new communication medium. This decade is about the world wide web of people and the power of recommendations from people we trust. Facebook and Twitter are the new communications medium. In this webinar, you will learn how to:

  • Reach precise audience segments with hypertargeting
  • Achieve viral campaigns with word of mouth of Facebook and Twitter
  • Manage, measure, and integrate across your social media initiatives

Clara Shih is an author, blogger, and entrepreneur who created Faceconnector, the first business app on Facebook. She is a frequently invited keynote speaker at social media conferences worldwide, including Web 2.0 Expo, Enterprise 2.0, Social Ad Summit, and Toronto TechWeek. Clara recently left her position as Director of Social Networking at salesforce.com and is now CEO of CrowdContext, a provider of social media tools which enable brand marketers to manage and measure social media campaigns across Facebook, Twitter, and their own websites.

Her full bio and book are available at http://thefacebookera.com/assets.php

This class is free for Downtown Women's Club DWC+ members ($49.99/year includes 12 months of teleclasses plus past downloads).  Visit www.downtownwomensclub.com to join.

All others can take this class for $29.99.

Name Sales End Price Fee
DWC+ Members Ended Free
Non-DWC+ Members Ended $29.99 $0.99

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